Our History
Chocolate Alchemy began in 2004 when our founder John Nanci embarked on a mission to demystify the art of craft chocolate making. What started as a personal quest to understand how to make chocolate from cacao beans grew into a movement that would help launch the bean-to-bar chocolate revolution in America. |
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Our Early Days
In the early 2000s, making chocolate from beans was primarily the domain of large manufacturers. John recognized that aspiring craft chocolate makers faced three major hurdles:
- Access to small-scale equipment
- Access to small amounts of chocolate quality cocoa beans.
- Finding reliable information about the chocolate-making process.
Chocolate Alchemy was founded to solve these issues.
Educational Impact
We’ve has been instrumental in educating two generations of craft chocolate makers. Through detailed documentation, deep-dive video, Ask The Alchemist and personal consultation, we've helped countless individuals and small businesses enter the world of bean-to-bar chocolate making.
Our website has become a vital resource for the craft chocolate community, offering:
- Step-by-step guides to chocolate making
- Technical information about equipment and processes
- Detailed origin information about cacao beans
- Troubleshooting guides for common challenges
Innovations in Equipment
Over the years, we’ve played a pivotal role in developing and refining equipment specifically designed for craft chocolate makers. Our contributions include:
- Modification of wet grinders into chocolate melangers for chocolate refining.
- The development of Profile roasting techniques for cocoa
- Invention and production of small scale cracking and winnowing machines such as the Aether, Flux and Sylph winnowers.
- Invention of the Crankandstein Cocoa Mill
- Discovery of the Champion Juicer for use in chocolate making.
- Discovery that the Behmor 1600/2000 can be used for cocoa roasting.
- Helping to bring Cocoa butter Silk into awareness.
Present Day and Future Vision
Today, our mission of supporting craft and home chocolate makers around the world remains unchanged:
- Sourcing high-quality, ethically produced cacao beans from diverse origins
- Developing and refining equipment for small-scale production
- Providing education and support to chocolate makers great and small
- Fostering innovation in craft chocolate making
We strive to make the art and science of chocolate making accessible to anyone with the passion to Make.
Media Recognition and Awards

Industry Awards
- Legend of Chocolate Class of 2018 Recognition for bringing small scale Chocolate Melangers to the industry.
- Fine Chocolate Industry (FCIA) Lifetime Achievement Award
Over the years, Chocolate Alchemy and John Nanci have been recognized as key figures in the craft chocolate movement.
Media Recognition
National and International Press
- The New York Times (2015) - "The Kitchen-Counter Chocolatiers"
- Engadget (2017) - "Geeks are using science to make the best chocolate ever"
- Eater (2016) - "What It Really Takes to Make Artisan Chocolate"
- Slate Magazine (2015) - "Why Chocolate Experts Think the Mast Brothers Are Frauds"
- The Hindu (2018) - "The humble idli grinder is enabling a global fine chocolate movement"
- Paste Magazine (2017) - "Tales from the Budding Craft Chocolate Industry"
Industry Recognition and Interviews
- Flavors of Cacao - "The Pioneer of Open Source Chocolate"
- 37 Chocolates (2016) - "Interview with John Nanci, Founder of Chocolate Alchemy"
- Dark Matters Chocolate Review (2018) - "Interview with John Nanci of Chocolate Alchemy"
- The Chocolate Clinic (2016) - "Give John Nanci a Cocoa Bean, He Will Give You Alchemy"
- C-spot (2012) - "Chocolate Roasting on an Open Fire"
Early Coverage
- Lewiston Tribune (2006) - "Chemist cracks cocoa code"
- Sally's Place - "Conching: Crucial Step in Chocolate's Flavor and Texture?"
- The Wonder Mill - "Confessions of a Chocoholic"
Industry Impact
Our methods and equipment innovations have been referenced in numerous startup success stories and business profiles, including:
- USA Today Network (2018) - "Flavors swirl at 2 Knoxville bean-to-bar chocolate makers"
- Kokomo Tribune (2019) - "A different kind of chocolate"
Local Recognition
- Alesong Brewing (2017) - "Get To Know Your Beer: Mocha Rhino Suit"